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How to Publish Your Own Small Newspaper

Can Cottage Industry Save the American Economy?

The American economy and society as a whole just may be saved by a large-scale and wholehearted return to cottage industry.  The very conditions that are killing off giant corporations and large-scale manufacturing may be opening the door to profitable home-based careers and family-run businesses — to an extent not seen in this country for nearly a century.  more...

Many successful news publishers have little or no background in journalism.  Obviously, a lack of formal journalistic training or experience does not automatically make one a better reporter, writer or publisher. Still, you don't need a degree to start and run a great local newspaper. 

If you start a newspaper in a small town you may end up doing most of the work yourself. This website answers questions about how to get your newspaper going. You can use the search box (available on most pages) to look for specific topics on this site, such as building ads, reporting the news, and so on.

One thing you must know: Newspaper publishing is an enterprise, a business. It needs to be set up properly from the beginning. You will need a bank account, a way to keep the books (or someone to keep the books for you), a business plan of some kind, and a place to work. Deadlines and schedules are also important, even for a very informal paper.

This website includes basic information on many aspects of starting and operating a small newspaper: reporting, interviewing, useful photos, ad rates (setting up your rate sheet), page layout, selling ads, building ads, necessary equipment and software, and more.  I have also listed books and guides that you may find helpful in planning and building your newspaper business.

These tips and bits of advice can help you to plan and operate the business side of your publishing venture. I also urge you to meet with your banker, to check out books at the public library, and to become familiar with local laws and required permits.

The basic steps to starting out in newspaper publishing are repeated across this website. The work routine is not complicated. Here it is in a nutshell:

You will need to go out and gather news and information about your area that is of interest to your readers. This is the work of a reporter. Call and visit the local businesses, schools, governing agencies and community leaders. Get their stories, collecting news, notices, announcements. As you go, collect ads (and money) from advertisers. Take pictures of the people you talk to, and of the events you cover. Arrange the information and the pictures into pages. Have the publication printed as a tabloid or journal-sized paper. Distribute the papers. Rest up for a day or so, and start the whole process again.

If you enjoy this kind of work, you will be very happy as a newspaper, shopper, magazine or other local or special interest news publisher. If it seems like a lot of hard work, and you’d rather be painting houses or building barns, then you may want to consider a different career.

A good newspaper is central to the growth and success of the community it serves.  This website touches on the good that a local paper can do.  You have the opportunity to provide encouragement and the praise for the good being accomplished by everyday citizens. Your newspaper can help bring attention where it is most needed and help the people to get things done.

If you do your job well, your paper will help the good people of your area to bring about many positive changes.  You will encourage and uplift and warn and entertain your readers.  You will know, in the end, that it was worth the effort and time and whatever challenges you face.

 

 

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Be sure to visit the Newspaper Publishing Bookshelf for books and guides containing valuable newspaper and business information.  Learn how to interview, write articles, sell ads, write ad copy, take photos, and keep the books straight.  You can also discover detailed startup & operation information. Go Now.

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This page last edited 10/19/11

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